KPN Remote + Setup Box

A distinctive identity for KPN’s new interactive TV service-
We created market presence for KPN with a fresh new identity, embodied in an intuitive TV remote. Interactive TV from KPN offers digital TV via ADSL and provides the customer with a variety of TV and radio channels,the possibility to download films, pause live TV, record programs and watch missed programs . Incorporating all this functionality into a straightforward interface was achieved through close collaboration with the client, defining primary functions and integrating secondary functions into menus. Having stripped down the remote control functions to the essentials, we organised and grouped buttons based on frequency of use.
The result is a remote control with fast, intuitive use and a stand-out identity.

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Client: KPN
Year: 2007